bio

Founded by Edward Harbourne, a commercial director with experience running a multi-clinic aesthetic operations across the UK, the brand combines clinical insight, strategic thinking, and understanding of how men approach aesthetics, ageing and personal transformation.

After years of leading teams, launching services and driving performance in the aesthetics and fitness industry, Ed is building a focused practice dedicated solely to male aesthetics and wellness — addressing concerns such as skin quality, ageing, hair density and overall facial and hair vitality.

AIM

The philosophy is regenerative first.

Through advanced microneedling, exosomes and biologically driven treatment protocols, the aim is not to alter identity — but to strengthen it. I want to help men look and feel stronger, healthier and more confident — through evidence-based regenerative treatments and structured skin strategies. Regeneration isn’t a quick fix. Time, consistency, knowledge, and understanding are key. If you can be coached and you want results, then I can help you.

Philosophy

The best outcomes in life don't happen by chance — they're mapped out. MAPT is your personal blueprint for regenerative hair, skin, and the energy to live at your best. Because how you look and how you feel are never separate — they're connected, and I treat them that way.

Men deserve aesthetics that work with their biology, not against it. I believe that looking and feeling your best shouldn't be complicated. Rooted in years of experience and a deep understanding of what genuinely works for men, I strip back the noise and focus on what matters — real, lasting results. I only recommend what I know works, and I never settle for second best. Confidence isn't a luxury; it's a foundation. And I'm here to help you build it.

"Fail to plan, plan to fail." I don't sell treatments — I sell a plan. Your blueprint. Your map to the best version of you.

Black and white photo of a smiling man (Ed harbourne) with short hair and a beard, wearing a black shirt with rolled-up sleeves, standing against a plain wall.

Initiate Your Consultation

To start you on your skin or hair journey, send me a quick message and I’ll get back to you as soon as I can.

Panel

E50 Ellen Greene

Founder Exosomes 101

Working with Ellen for over two years in the industry, who has pioneered Exosomes Globally.

Aesthetics Doctor & Surgeon

Dr Luca

Worked with Luca for over two years based at Fitzrovia Cavendish Clinic.